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Milan Ross Lost Over 300 Lbs., and Has Gained Over 300 Million TV Viewers!

Posted: 2017/09/25

Garden City Park, New York: Only two weeks ago, West Coast-based weight-loss success story Milan Ross made his first appearance on a nationally syndicated TV program called The List. First aired only last year in 2016, the show has quickly gone on to become an increasingly popular consumer-geared early evening TV talk show with strong ratings across various ABC- and NBC-owned network affiliate stations in: California; New York; Florida; Washington; Maryland; Ohio; Colorado; Michigan; Wisconsin; Indiana; Missouri; Arkansas; Oklahoma; and Milan's own home state of Arizona, in addition to being seen everywhere online.

After sharing his amazing true story of how he lost more than 300 pounds when changing his decades-long "fast food" diet to a "whole foods, plant-based" diet (a.k.a., vegan) in a three-minute segment on The List, viewer enthusiasm about Milan was so strong that it pushed Milan's second book The Change Cookbook (co-authored by Scott Stoll, MD, who also co-authored Milan's first book, The Change) into the #1 best-selling book in the "Vegan/Vegetarian" category on practically overnight. (Meanwhile, Milan's first book, The Change, popped into Amazon's Top 100 books category across all genres at the same time.)

Now, after a second appearance on The List last week proved just as popular, Milan Ross was invited recently to appear nationwide on the acclaimed daytime CBS-TV talk show The Doctors. The appearance will first air this coming Monday, October 2, and it will focus strongly on Milan's first book, The Change (the studio audience were each given a free copy of the book at the taping, courtesy of Milan's publisher Square One). As for The Change
Cookbook, the online version of Milan's visit to The Doctors will also focus on this trade paperback cookbook alongside the health-geared hardcover memoir.

That's not all, though: Based on the strength of Milan's first appearances with them, the producers at The Doctors have already requested Milan to return back to the show another five times during this fall season. In addition, Milan has also just been put on the front cover as the key story in the Fall 2017 issue of Vegan Health & Fitness Magazine and he will appear at various of his co-author Dr. Scott Stoll's "Immersion Program" weight-loss events throughout the United States during the rest of this year and into 2018.

With all the promotional activity now starting to break for Milan Ross and his two books, this would be a great time to order quantities of each title so they are available as Milan's star continues to rise.

If you would like more information about The Change and/or The Change Cookbook or would now like to order copies of the book(s), feel free to check them out here on the website.

# # # # # # # # # # # # #

The Change:
Transforming Yourself and Your Body
Into the Person You Want to Be

BOOK SPECS: ISBN 978-0-7570-0432-2 / $24.95 US ($37.95 CAN)
240 PGS / 6 X 9-INCH HARDCOVER / Health & Fitness * Diet & Nutrition

The Change Cookbook:
Using the Power of Food to Transform Your Body,
Your Health, and Your Life

BOOK SPECS: ISBN 978-0-7570-0438-4 / $17.95 US ($26.95 CAN)
208 PGS / 6 X 9-INCH QUALITY PAPERBACK / Cooking * Vegetarian

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D.S. Lliteras' novel, VIET MAN, takes home the gold!

Posted: 2017/09/13

GARDEN CITY PARK, NY: In a year that commemorates the fortieth anniversary of Michael Herr's groundbreaking Vietnam War memoir, Dispatches, and with a new Vietnam War documentary from acclaimed filmmaker Ken Burns set to air on PBS next week (Sept. 17), this is an especially relevant time for author D.S. Lliteras to revisit his own past in that war as a novelist.

Lliteras, who served in Vietnam from 1969–1970—first trained by the Navy as a combat corpsman and diver, he was then transferred to the Marine Corps as a member of the elite First Recon group during his tour of duty—was awarded the Bronze Star for his service in that war. He recently had the honor of seeing his most recent novel, Viet Man ($16.95, Rainbow Ridge), win the Gold Medal for Literary Fiction at an awards banquet in San Antonio, Texas held by the Military Writers Society of America (MWSA).

The MWSA first began in nearly twenty years ago in 1998, when Vietnam veteran and author Bill McDonald put together a website in tribute to his own Vietnam-era Army unit—The 128th Assault Helicopter Company—but also to all elements of that war as well. Over a period of only a few years, the website brought forth more than 30 million visitors. By 2003, McDonald's site had evolved from The American Authors Association into the Military Writers Society of America. The MWSA publishes a quarterly magazine—The MWSA Dispatches—and still hold as of the summer of 2015 the world's largest membership for a military genre writer's organization.

Published in March 2015, Viet Man is a novel shaped very much from Mr. Lliteras' own life experiences during the Vietnam conflict. Told from the perspective of a young man as he first experiences the confusion and frequent terror of military combat, the book even includes a helpful Glossary at the back of the book so that readers who have not served in the military can understand the meaning behind various words and acronyms that were second-nature to those who spent their days fighting "in-country" (which the Glossary identifies as an inside term for "Vietnam").

To date, Viet Man has garnered positive reviews from Publishers Weekly ("[An] absorbing gritty military novel . . . [Lliteras] wins the reader's admiration with his loyalty to and compassion for his battle-mauled patients . . . [he] spins his first-person narrative with laconic prose and acerbic wit"); Booklist ("Forcefully written, a nice mix of style and subject, and it has much to say about life and death and war and peace . . . Fine war fiction from a writer who's been there"); Karen St. John with This Is VietNow ("Viet Man is truth . . . [it] weaves in the dichotomy of potential death and fragile life in phrases that keep punching you between the eyes"); and The MWSA Dispatches, among others ("[A] powerful novel, eloquent while using the simplest of vocabulary and poetic in its clear-eyed imagery. Read it. Your understanding of this tumultuous period of our history will be forever enriched.").

Having just won the MWSA Gold Medal for Literary Fiction with Viet Man, Lliteras' newest book will be published next month (October 2017). Syllables of Rain: A Novel ($16.95, Rainbow Ridge) is a continued look at the Vietnam War experience but seen from the perspective of those soldiers who had returned home to the United States in the early '70s. Drawing on his previously celebrated exploration of literary craft and innovation (in addition to a solid background in theater as both actor and playwright), this new poetic novel from Lliteras has been written in a literary style akin to the Japanese haibun. In each of the book's sixty-four enigmatic chapters, a portion of the story is presented through a heightened prose that ends with a four-line capping verse. The new book has already been reviewed by Publishers Weekly as a "touching book [that] has some lovely phrases ('empty-shelled neighborhoods left to be repaired') and a satisfactory resolution," and more reviews of the book are on the way.

With our country's participation in the Vietnam War once again a topic of review and reappraisal here in the US and overseas, both Viet Man and the forthcoming Syllables of Rain give the words of D.S. Lliteras an important place at the center of this crucial discussion.

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Co-author of THE CHANGE, Milan Ross, appears on popular TV show, THE LIST

Posted: 2017/08/29   Source: Square One Publishers

Garden City Park, NY: Square One’s charismatic new author and lifestyle coach, Milan Ross—who tells the story in his first book The Change about how he lost around 300 pounds by sticking to a whole foods, plant-based diet—appeared yesterday for the first time on the top-rated nationally syndicated TV show THE LIST to talk about his remarkable life story and to give viewers a first glimpse of his newest book with co-author Scott Stoll, MD entitled The Change CookbookUsing the Power of Food to Transform Your Body, Your Health, and Your Life.

To see an edited version of Milan's appearance opposite show co-host Teresa Strasser, feel free to click here. (And to see the unedited half-hour segment between Milan and Teresa, presenting a lot more of his story's details and more time talking about—and eating—some of Milan's most delicious vegan recipes, you can click here.)

The breaking point in Milan's previous struggles with obesity came in June of 2013, when he found he was unable to fit into a seat on the Harry Potter amusement ride at Florida’s Universal Studios Orlando. He and his wife had brought their son, Nigel, to the amusement park as a gift trip for his seventh birthday.

As Milan tells it, “The only request my son made during our entire trip was for me to ride the Harry Potter ride with him. I was well over four hundred and fifty pounds at the time, so in the back of my mind I worried about whether or not I would fit in one of the ride’s seats.”

Milan’s worst fears came true—he couldn’t fit in the harness on the sample seating outside the ride’s platform, and he was unable to grant his son’s only birthday wish by sharing the ride with him. “I was devastated,” recalls Ross, who shares this same story in the acclaimed new health documentary, Eating You Alive. “I made myself a promise. This was going to be the last time I ever let my son down.”

Looking happy and trim in yesterday's segment at only 200 pounds (down from his highest weight of 518 pounds a few years back before he made his change), Milan says he feels better at his present age of 45 years old than he did when he was 25 years old.

In addition to co-writing his two books (the second book, The Change Cookbook, is now a #1 Bestselling "Vegetarian Cooking" title on as of earlier this morning), Milan has also developed his own organic health food line, Full Flavor Vegan, and was recently named an Ambassador for better living by top plant-based protein and supplements giant Sunwarrior.

Next up for Milan will be another national TV appearance next month on NBC's mega-popular morning TV talk show Today. Stay tuned for more amazing news about Milan in the weeks to come! (And feel free to visit to learn more about these two titles listed above, or you can call Square One directly at 1.516.535.2010.)

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Alzheimer's doctor featured on THE 700 CLUB!

Posted: 2017/08/21

Garden City Park, New York: Earlier today (8/21/17), in a special segment titled "Protect Your Brain," the nationally popular CBN-TV program The 700 Club featured our author Richard S. Isaacson, MD and showed the cover of his important Square One book The Alzheimer's Prevention & Treatment Diet (co-authored by Christopher N. Ochner, PhD).

Dr. Isaacson (who has appeared more than a half-dozen times as a guest on the equally popular Dr. Oz Show in the past year) is also identified in the segment as the founder and director of the Alzheimer's Prevention Clinic at Weill Cornell Medicine and New York-Presbyterian, where he is also an Associate Professor of Neurology and director of the Neurology Residency Training Program. In the segment, he shares with the audience that it was the onset of his own uncle's Alzheimer's some years ago that inspired him to focus much of his energy and medical expertise on this particular disease. The segment also presents one of Dr. Isaacson's patients, a woman who was able to drop from a size 18 to a size 6 dress after working to fix her diet over a period of just one year. For those who wish to see the "Protect Your Brain" segment, one can visit the website for The 700 Club and either order a free DVD or set up a free email account in order to watch the segment online instead.

Be on the lookout for more media appearances from Dr. Isaacson in support of The Alzheimer's Prevention & Treatment Diet as we head now from summer and into fall . . .

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Continued Rise in "Processed Foods"-geared Western Diet Equals Serious Decline in Sperm Count Levels

Posted: 2017/07/25

Garden City Park, New York: According to a recent CBS News article, a new study published this week in the July 25th issue of the journal Human Reproduction Update shows a continued drop in sperm counts among men throughout the majority of Western countries.

This new study, the largest done to date working from 185 studies between 1973 and 2011 and covering nearly 43,000 men—has been led by environmental medicine professor/senior researcher Shanna Swan at the Ichan School of Medicine at Mount Sinai in New York City. It was twenty-five years ago that the first study to observe a decline in sperm count appeared in 1992—when it was discovered that overall sperm counts for men in the West had declined 50 percent over 50 years. As reiterated in the CBS News article by Dr. Avner Hershlag, the chief of Northwell Health Facility in the Long Island enclave of Manhasset, New York, “Modern men still have 66.4 million sperm per millimeter of semen, compared with 92.8 million per millimeter from men tested nearly four decades ago.”

What could be causing this problem, one might ask? Well, while the researchers state that they have yet to isolate one single reason for this sudden drop in male sperm count, they all do agree that a bevy of unhealthy modern lifestyle choices reside at the heart of the matter. In particular, according to the work of former Food & Drug Administration (FDA) investigator and new author Dr. Renee Dufault (Unsafe at Any Meal, Square One, $16.95 USD), the strong prevalence of unhealthy eating habits and poor nutrition choices at play in America's predominantly "processed-foods" geared Standard American Diet (SAD) are as responsible for this worrisome situation as are the man-made chemicals—toxic levels of heavy metals like mercury and arsenic among others, to be precise—that Dr. Dufault discovered, to her dismay, were being allowed into a number of processed foods by the FDA.

When Dr. Dufault brought the findings of her investigation to her superiors at the FDA, as she explains in her new book, the details of her findings were shunned and shuffled
aside—right up until the time when her superiors demanded simply that she cease conducting any of her research. A scientist of conviction and proud veteran member of the U.S. military, Dr. Dufault opted in January 2008 for an early retirement from the FDA and made the swift decision to bring her findings to the public and serve as founder and executive director of the Food Ingredient and Health Research Institute (FIHRI)—a nonprofit organization devoted to food ingredient safety, education, and research.

Unsafe at Any Meal, has crystallized her impassioned approach to public health, and has already been positively reviewed by Publishers Weekly (“[Dufault] portrays a federal food safety system rife with ineffective regulations and practices that have left an unknowing American public vulnerable to food contaminants”); Library Journal (“offers an illuminating perspective on food safety in America, presenting the information in an easy-to-understand manner and providing definitions where necessary for laypeople”; and Midwest Book Review (“Extensive references and an index [that] round out this ‘must-have’ for health-conscious consumers. Highly recommended!”) among others.

So before you eat yet another of those toxic health bombs that our mainstream media continue to celebrate with oodles of ad dollars and promotional campaigns, think again about
how much more damage this Western diet can continue to do to our national sperm count and our future generations of children and grandchildren. Unsafe at Any Meal is a wake-up call, and the key to a healthier life—not just for men, but for the women and the children who love them.

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